TikTok offered me a job paying $145,000 a year. I didn’t have to find or apply to this job. I didn't even have TikTok downloaded on my phone at the time. They found me on LinkedIn.
I made a video a while back, and people were like, “Yo, what the fuck am I doing wrong? What should I do?” because they want similar results. So I’ve listed out my top three tips below.
That way LinkedIn works for you and not against you. That way more recruiters are sliding into your DMs instead of you trying to fight your way into theirs. That way you’re working smarter and not harder.
Let’s get into it!
1. Optimize Your LinkedIn
When I say optimize your LinkedIn, I mean all roads need to point to one job. You’re picking a job, and that is your shit. That is what you're known for. This is your brand now. This is who you are. And every single thing on your LinkedIn should point towards that new job, not towards the job that you’re currently wasting away at.
For example, you might work in customer service now, but you want to become a project manager. Now, there are a lot of little steps in between those two drastically different careers (and there are certifications I would suggest you get) but every single thing on your LinkedIn should point towards you being a project manager. Your bio, your bullet points under your jobs, your headline, your cover photo. All of it.
And please take out that you’re an “aspiring” or even a “transitioning” project manager. No one is going to be interested in hiring you if you put that in your bio. You’re an unapologetic project manager. End of discussion.
Make sense? Good. Let’s move on.
2. Drop A Couple Comments
LinkedIn is a form of social media and, like all other forms of social media, it uses an algorithm to suggest different connections, ideas, and posts to each user. Now that you know that, I want you to actually play the game.
How? I need you to comment on two different posts every single day. If you want to do more than that then go for it, but at least two a day. These comments should be impactful and insightful, similar to the discussion boards you might have encountered in college. This practice extends your reach beyond your immediate connections, and it can yield significant results.
Don’t believe us? We had a client apply to dozens of jobs without hearing back from anyone. After working with us she started following our advice and commenting on posts. Within a week a recruiter who had previously ignored her reached out and offered her a job.
It goes to show that commenting on posts can be highly effective. If you already spend a ton of time commenting on TikTok, Facebook, and Instagram posts then trust us, you have time to make two comments on LinkedIn each day as well.
3. Make New Connections
These connections can be based on shared backgrounds, such as attending the same school, working at similar companies, or even resembling each other. Psychology suggests that people are more likely to engage with those who have things in common with them, or that they can relate to, in some way. I want you to make ten of these connections a week.
It’s really not as complicated as people make it out to be. For instance, if you wear cool and interesting glasses (like me), connecting with others who share this feature can be an excellent starting point for conversation. You wouldn’t walk up to someone and ask them for advice right off the grip. You’d talk to them first. Get to know them a little. Don’t think that the rules are different just because you’re behind a screen.
Making connections like this is going to do two things. The first is that it’s going to expand your network (and we all know that old saying “it’s who you know, not what you know” rings true every single time). An expansive network will, in turn, also increase your visibility so that recruiters can find you more easily.
The second thing making ten connections each week will do is help boost your confidence, especially when it comes to putting yourself out there. Because whether you’re an introvert, ambivert, or an extrovert, you gotta build up your capacity to ask for what you want and advocate for yourself. Even if what you want is just to ask someone new to be your digital friend.
LinkedIn Is A Powerful Platform
Whether you agree with me or not is besides the point. We don’t have any affiliation with LinkedIn here at 6 Figure Chick Consulting. They didn’t pay me to write this post. And if there were another platform as effective as LinkedIn, I'd share that information too. But I haven’t found one yet that yields as many tangible results as the ones that I, and our clients, have personally seen. And who can really argue with that?
As always, if you have any questions, or you just want to tell us you love this post, feel free to drop a comment below! Happy hunting!